Since 2020, the idea of ​​manufacturing and marketing natural cosmetic and skincare products has been taking its place in the business world. The innovative idea was inspired by the experienced pharmacist Mona Wild Ali, who holds a master’s degree in Business Administration. As a mother of four, she seeks to provide a safe and healthy alternative to skin and hair care using natural ingredients. The pharmacist develops cosmetic products free of harmful chemicals, focusing on providing natural solutions that suit all family members, especially children.

The project aims to provide products based on carefully extracted natural raw materials such as vegetable oils and natural perfumes extracted from plants. These products are friendly to sensitive skin and contain natural nourishing, moisturizing and healing properties.

The first product in this project is the natural deodorant, which marks the beginning of a series of 100% natural products set to be launched soon.